Red Shield Appeal
Every 17 seconds, The Salvation Army in Australia helps someone at one of our services or programs. This only happens because of the public’s generous support of the Red Shield Appeal.
As the impact of natural disasters, COVID-19 as well as the increased cost of living continues to affect people and families across the country, we have seen a larger demand on our services. The Salvation Army is asking you to help us leave no one in need by supporting the Red Shield Appeal.
There are lots of ways you can get involved in 2022. You can make a financial donation today, volunteer to collect or sign up as an online fundraiser through our Digital Doorknock. Explore the links on this page to learn more.
Thank you for helping us to leave no one in need.
Red Shield Appeal gave Ruth a way back
"From the moment I went into the care of the Salvos I felt a kindness and warmth that was so unexpected and is something I will never forget." RuthRead Ruth's story
Red Shield Appeal helps Chloe find place of healing after trauma
Chloe went through childhood abandonment, domestic abuse and homelessness, but she found her way back with the support of the Salvos.Read Chloe's story
Giving Gemma and her baby “a real chance”
Gemma's future was quickly shattered when her partner started using drugs and became violent. Read about her journey from the way out of a violent situation to her way back into a full and happy life.Read Gemma's story
The Salvos need your help
This Red Shield Appeal we need your help more than ever! There are many ways to get involved- whether it be knocking on doors, collecting in your local shopping centre or starting a digital fundraising page, you can play a vital part.Watch Caitlin's experience
Salvos services giving support to those in need
Learn more about how The Salvation Army provides support and services by watching the video below.
Red Shield Appeal Frequently Asked Questions
The Red Shield Appeal is run over the months of April, May and June each year, with traditionally the national doorknock taking place on the last weekend in May. In 2022, this is 28 and 29 May.
This year, in line with health guidelines, The Salvation Army will be collecting in the community, doorknocking in some locations and using online fundraising. Learn more about our Digital Doorknock.
The Red Shield Appeal is The Salvation Army's signature fundraising drive which helps fund our vast network of social and community services.
The Red Shield Appeal began in 1965 and is promoted under our most recognisable symbol – the red shield. Each year, The Salvation Army asks the Australian community to help finance our services and programs through the Red Shield Appeal. The funds raised from this campaign offer wrap-around, holistic support to people facing homelessness, family and domestic violence, addiction, financial hardship, and disaster and emergency situations.
On average, The Salvation Army helps a person through this network of services and programs across Australia every 17 seconds.
The appeal kicks off with official launch events around the country during April where corporate and community leaders are invited to be our partners in mission. The call to help us leave no one in need continues into May and June through advertising and community initiatives.
You can donate to the Red Shield Appeal, or you can become a digital doorknocker by asking your friends and colleagues to donate. In 2021, 30,000 dedicated volunteers helped us raise valuable funds for much-needed programs and services. We would love to have even more volunteers join our efforts this year to help more people find a way into a positive and full life.
Red Shield Appeal funds help The Salvation Army deliver the following social services:
- Emergency financial assistance
- Refuge for women and children in crisis
- Homeless shelters
- Longer-term housing
- Youth drop-in centres and support programs
- Emergency and disaster relief – including immediate crisis support and long-term recovery
- Drug and alcohol addiction recovery and rehabilitation
- Employment training programs
- Rural and outback chaplains
- Prison chaplains
- Chaplains to emergency service personnel
Thanks to the generosity of Australians to the Red Shield Appeal, across Australia each year, The Salvation Army helps:
- Three people every minute
- 5800 women and children experiencing family and domestic violence
- People experiencing homelessness – 887,500 crisis beds were provided last year
- 34,600+ people recovering from alcohol and other drugs, or gambling addictions
- 12,900+ people with financial counselling
- 4900 young people through youth programs
- 68,700+ job seekers find employment
- 900+ people with longer-term housing
(Source: The Salvation Army’s Social Programs Annual Report 2021)
Helping people take charge of their lives again
A supported accommodation service in Cairns helps people experiencing long-term homelessness heal from their instability, brokenness and social isolation.
Melanie: Rebuilding lives for women
Melanie worked with women and children who have experienced violence in the home and helped them to rebuild their lives.