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Where your donation goes

Where your donation goes

Public fundraising, which includes the Red Shield Appeal, raises vital funds to support The Salvation Army's programs across Victoria, Western Australia, South Australia, Tasmania and the Northern Territory. 

To ensure ongoing funding of our social programs, The Salvation Army invests 17.7% of funds raised into activities that ensure our financial sustainability.  These activities include the annual doorknock, donation processing, corporate and community partnerships, and managing our bequest program.

We are grateful for the enormous support we receive from the Australian public and strive to ensure that we utilise donations in the most effective way possible.

  • For the full financial report for the 2012-2013 financial year please download our Annual Report.
  • For information on the programs that the Red Shield Appeal funds, please click here.